In Korea, it is started with TU Media. 4 characteristics of satellite are as below.
New Media - Overcame the limitations time and place of existing broadcasters
Mobility - Can be connected anywhere through portable devices
Personal - Individual media
Multimedia - Can freely use the contents through voice, data and video and can be connected freely in cell phones and wireless Internet
advertisers decreased, and Google’s revenue declined consequently.
2.3 Rapid growth of emerging market
Emerging market (like BRICs) growth rate is much higher than developed country. And in that country, the number of mobile phone and internet user is extending explosively. These make new business opportunity to Google. To seize these attractive emerging market, Google has to compete with l
mobile phones that use Android as its OS are being flooding into the market every month. Even in Korea, there are more than 10 Android based phones that have been launched in to the mobile market. The ‘Android Boy,’ main character of Google’s Android is dominating the screens as advertisements since multiple companies are using Android as their OS into their mobile phones. Experts are expec
mobile communication company to make ‘11th street’ successful; using SKT’s large distribution of goods, connections, and internet business, “11th street” would become a world-wide scale open-market that would lead the market. Above all, as applying SKT’s strengths, “11th street” would increase profitability through trade commission, advertising revenue, directly releasing goods, v
advertisements under 'It SENS' slogan.
SENS have used concepts of 'Perfection' and 'It SENS' in all advertisements under 'It SENS' slogan. It has tried to deliver the message that "SENS is the perfect laptop computer" by presenting perfect functions of SENS which can fulfill consumer's needs and values perfectly in each advertisements. Thus, the message it wants to present under 'It SENS' sl
가. Facebook, Cyworld, Second Life 의 기업에 의해 시행되는 10가지 다른 상업적 활동을 설명하여라.
1) Advertising (광고)
- Cyworld는 2500만 가입자를 보유하고 있는 국내 최고 SNS로 국내에 모델을 사용한 CF의 광고와 인터넷 site 들에 배너 등 국내 사람들이 다양한 매체를 통하여 쉽게 볼 수 있고 접할 수 있도
advertising, this approach measures only the amount of advertising delivered, usually expressed in terms of :exposures” or “impressions,” broken down, at best, by demographic or psychographic segments. CDnow representatives found that the script for such purchases went something like this: The salesperson would say, “Take this magazine which has 100,000readers. Our Web site has 100,000 vi
1968년 美 컴퓨터 과학자 Ivan Sutherland
“Head Mounted 3차원 Display” 연구시작
1990년 Boeing의 Tom Caudell,
증강현실 용어 최초사용
→ 항공기의 전선 조립을 돕기 위해 사용
Smart phone의 등장
2000년대 중반, 증강현실의 실용화 견인
2008년 이후 모바일 용 증강현실 프로그램 등장
‘Layar’,